media – Don't Gel Too Soon

WILLIAM GIBSON, NEUROMANCER, THE WEB AND THE NEWSPAPER

I’m a big William Gibson fan. His new book Spook Country —
just arrived and I’m struggling to wait to start it on an upcoming beach
weekend instead of plunging in like I did with Harry Potter. It was
he – and his book Neuromancer,
published in 1984, that led me onto the Internet in the early 90s, well before most of my
friends. Once I dove into cyberspace (Gibson coined the word) I never
looked back.

Neuromancer was Gibson’s first book . Much of his early work was a dark view of a connected
world full of data pirates and megacities ("the Sprawl" in the US and
"Chiba City" in Japan) with skies, in one of his most famous quotes, "the color of television, tuned to a dead
channel."
I believed as I read Neuromancer and then all of his subsequent work that it was a preview of a
possible future and that parts of it were already on their way.

This appeared in Reuters today: U.S. consumers this year will spend more of
their day surfing the Internet than reading newspapers or going to the
movies or listening to recorded music, according a study released on
Tuesday. The report comes from the highly-regarded private equity firm
Veronis Suhler Stevenson, which examined consumer behavior to inform investment strategies. Where would future ad money (hence revenue, hence good investments, I assume) go?

When I began working online, I encouraged clients to include
their URLs in their ads and on their business cards. In the 90s, a major LA newspaper ran ad trailers in local movie theaters. Of course I urged them
to include their website URL at the end of the ad. Concerned about cannibalizing the print product , they declined to do so. I tell you this just to demonstrate how much has changed and how little many thought leaders realized what was going on around them (I also once heard Michael Eisner – on a public panel – call the Internet a fad – but that’s another story.)

The study goes on to report
that TV still rules: “in 2006 consumers
spent the most time with TV, followed by radio, which together combined for
nearly 70 percent of the time spent with media. That was followed by recorded
music at 5.3 percent, newspapers at 5 percent, and the Internet at 5 percent.” It then predicts that this year “the Internet will move up to 5.1 percent,
while newspapers and recorded music each move down to 4.9 percent.”

Except for the fact that it appears to have omitted consideration of the many of us, particularly younger people, who multi-task and have the TV, radio or music playing while we’re online, it makes sense. More and more, our lives are online — and our identities too. More and more the world emerging from the imagination of William Gibson is becoming our world.

Here’s a final thought – a little out there but not totally unreasonable considering the Gibson constituency. Wikipedia tells us "in his afterword to the 2000 re-issue of Neuromancer, fellow author Jack Womack goes as far to suggest that Gibson’s vision of cyberspace may have inspired the way in which the internet developed, (particularly the World Wide Web) after the publication of Neuromancer in 1984. He asks: What if the act of writing it down, in fact, brought it about?"

BACK FROM BLOGHER 07

This post is a valentine. I learned at the Blog Her 07 Conference – in a story telling panel, that a story is a series of unanswered questions – answered gradually over time. But I have to start with the answer today because it informs everything else.

That answer begins with the three women in this photograph – (left to right) Elisa Camahort, Lisa Stone and Jory des Jardin, whose vision led to the gathering of almost 800 women who streamed into Chicago for the third annual BlogHer Conference. From its small beginnings in 2005, this conference and the community surrounding it has become something far more than the sum of its parts. The reason for its success and for the remarkable warmth and commitment to the community from the community emerges from this trio’s commitment to building concept, content and structure from the ideas, perspectives and attitudes of the bloggers — us — ourselves.

It’s tough to describe the high of so many powerful, rebellious women gathered in one place – dressed up, made up (this photo is from Suburban Turmoil) and smart as whips. Why begin with "dressed up, made up?" Because I’m old enough to remember when women only got dressed up when they were dressing for men. Now we dress for one another; our joy in one another’s company is boundless. Most of the women I spent the weekend with are too young to remember that, but for me it’s one of many wondrous facts emerging from this conference. Times have changed.

Then too, the entire conference empowers us. In fact, one of the major BlogHer initiatives is the product of an idea from just two bloggers: Cooper Munroe and Emily McKhann (That’s Cooper on the left.) They and BlogHer’s founders have created BlogHers Act and it’s about to become a year-long initiative on global health issues — topic and focus chosen by BlogHers. How did it happen? A survey seeking nominations for topics and then a vote that chose global health. It’s an exciting enterprise — all generated from within the BlogHer community

The rest of the conference was also quite wonderful. Some details:

*That Art of Storytelling panel I mentioned, which I attended almost by accident, was moving in its honesty and support of artfully structured storytelling rather than the impulsive writing that blogging can become. Birdie Jaworski, Claire Fontaine and Ree were the generous, inspiring speaker and their words will stay with me for a long time.

*Another, on branding and promoting yourself and your blog, was fascinating. I’ve been in journalism most of my life and know all the obvious "tricks" people use to get attention, but there’s lots of thought and planning beyond that stuff and, even more importantly, serious discipline.

*Since the Presidential election is [only?] a year away, there was a Get Out the Vote panel too – with some real heavyweights brought together by BlogHer political editor Morra Aarons: Kim Gandy from NOW, and BlogHer’s own Lisa Sabatier (seen together in this photo) and others.

There was a second political panel, Earn Our Votes – also organized by Morra – to select issues women bloggers wanted to see the candidates focus on.

*I co-chaired a Media Training – which I had proposed because blogging women are of so much more interest to reporters but aren’t all experienced in managing those relationships- with Rachel of Sarcastic Journalist. We had great questions – the audience set the agenda for the panel and we got lots of positive feedback, which felt great.

Most of all – beyond the sessions and the very interesting keynotes was the community that BlogHer is. If I write too much about it I’ll get all goopy (I do do that) but in an era of Third Wave and post modern and generational blah blah these few days bring together women of all sorts in a common space, help them find common ground and just plain have a wonderful time – with one another.

If that doesn’t deserve a valentine, I don’t know what does.

A Woman of Valor

Lisa Goldberg, 54 years old, died this week of a brain aneurysm. When I heard, all I could think was “what a waste.” While it’s always sad when someone dies, especially to those who loved them, Lisa, quietly (there are so few photos of her available online that I had to use this candid) and with great dignity, contributed so much. President of the Charles H. Revson Foundation, she was responsible for funding many impressive programs. Some dealt with Jewish issues, some with urban social change, and, as in the one through which I met her, some dealt with issues relating to women.

Two years ago, she had the foresight to issue a planning grant to support the launch of the Women’s Media Center, a project for women in journalism whose founders include Gloria Steinem, Jane Fonda, Eve Ensler and Marlene Sanders among other great pioneers. In the time since, the Center has made great strides and become a force not only for women journalists but in the coverage of issues that matter to or involve women.

I didn’t know Lisa well – more admired her from afar. Her role at Revson was remarkable, and her leadership made difference in a great many lives. She was Best Woman at the wedding of a friend of mine — which I always thought was pretty cool. Beyond a few conversations about the Center or books we loved, we didn’t have that much contact.

One incident though, to me, is typical of her. I was “staffing” the early days of the Women’s Media Center and we were meeting at the Manhattan headquarters of the Revson Foundation. Some material had not been printed, there was a blizzard, and I barely had time to get to the offices much less to Kinko’s. Lisa’s staff helped me get everything printed, collated and bound without breaking a sweat – OR acting like they were doing me a favor (which they were…..) I sent Lisa a note letting her know how great they had been. Her response was typical of my perception of her. She thanked me for letting her know, told me she had forwarded my note to the young women who had helped me and added how high her own regard was for each of them. Again – quiet, unassuming and on the mark.

Of course there’s one other thing. When someone dies suddenly, there’s always a moment of terror. In this case, just as I always measure the deaths of older people by whether they were older or younger than my father was when he died, I was shocked to realize that Lisa was younger than I. It’s a credit to her, though, that this thought was fleeting and quickly banished. The loss of such a “woman of valor” is tough enough on its own.