I used to run a TV news show, and I told my staff (literally) that using the term "Joe Six Pack" in a script or interview was a firing offense. I probably couldn’t have gotten away with firing them but it made the point. I grew up just outside a mill town along the Monongahela River — it was the same town so brilliantly portrayed in The Deer Hunter — and I went to school with kids whose parents worked in steel mills and coke plants and river locks. Some of them lived in trailers. I was the Jewish Girl – a bit of an outsider but usually part of the gang – parties, sleepovers, crazy afternoons sneaking cigarettes in pine-paneled basement "family rooms."
I guess lots of those parents were what Sarah Palin called Joe Six Pack. But that’s not who they were- who they are. America is full of hard working people who drink beer. Bruce Springsteen portrays them all the time – much better than I could. They are dads and husbands and brothers and sons and they love their kids and their wives and, where I lived, the Steelers. They often don’t ever move out of their "starter houses" because that’s what they can afford. The dads that I knew sent their kids to college though – or to "the service" which paid their tuition, and the next generation did better economically – the American dream at work.
I admired these people, and loved some of them. When you spend lots of Saturday night sleepovers at girlfriends’ houses you get to know their parents. And, remembering those dads, I do NOT understand how Sarah Palin can talk about "Joe Six Pack" and still say she’s one of "the people." It’s like talking about "Polacks" and then claiming you’re Polish. The term is a colossal insult, the speaker setting herself above the folks she’s describing. For some reason, it’s painful — almost heartbreaking, to hear. I know it’s partially my rage at her for claiming some special channel to working class Americans while, it appears, cynically performing like a parody of them – much like Frances McNormand did as Marge Gunderson in FARGO. Her "Joe Six Packs" deserve better.
I was going to write about all the Orwellian rhetoric too — McCain and Palin repeatedly claiming untruths and running against things McCain himself helped to put in place. Here’s what I mean: They talk about Wall Street malfeasance when they and their party repeatedly squashed efforts to bring it under control. They talk about change when they’re fighting it and economic insecurity when their policies helped to cause it. That’s not a working class agenda, it’s just cynical pandering. Mr. Orwell would be proud. "Joe Six Pack" — and the rest of us, deserve better than that, too.
I’ve linked to your post in my morning post. L’Shanah Tovah.
It was like watching a Supreme Court Justice debate a candidate running for City Council, and I am flummoxed that my hometown newspaper, The Houston Chronicle, perceived it as a draw. We must have been watching a different debate. Palin’s outrageous arrogance and fakey-folksy repetition were completely offputting, but it’s all she had. Joe had class, depth, and a command of every answer to every question.
I can’t stand the phrase “joe six pack” either. It brings to mind men in dirty undershirts who have no interest in making their lives better. Really, is that the image of our country we want to project?
The euphemism Joe six pack irritates me for many reasons, not the least how it is a demeaning thing to say.
I couldn’t believe she actually said “Joe Six Pack.” My mouth just about hit the floor, as well as with the term “hockey moms.” I’m worried, though, that on some level it might have resonated with those groups — “Hey, she’s talking to me.”
I truly fear for this country if she becomes VP.
I too find the term Joe six pack offensive. I don’t want Joe six pack running for 2nd highest office in the land. Thanks but no thanks. Last night’s attempt at a VP debate was sorely lost on me by the right with such terms as joe six pack, bless their heart, doggoneit and the oh so popular shout out. When did VP’s start giving shout outs in debates?
I grew up in Toledo, Ohio in a family of mostly auto workers and I bristle at the suggestion that working-class people necessarily are as uninformed and uncurious as the political spin doctors think they are. My family members read the newspaper, talk about politics, and care about issues.
Some people might be attracted to Palin’s aggressive folksiness but I find it grating and insincere. Do I think she’s a liability to McCain? “You betcha!”
I’m so glad to receive so many posts of agreement. I was foolish enough to think my aversion to the phrase somewhat rare. Silly of me.
Thank you so much for this. I cannot believe that nobody out there finds it offensive that she used the phrase. My wife and I (we’re mid 30’s, southern, beer drinkers, liberals…strangest of animals) found it deeply offensive and certainly not something that the people she was calling that should feel good about.
I am so happy to see that I am not alone on this. How could she use such an offensive term particularly in such tough economic times. I can’t believe she could use such a term so loosly and not foresee a problem with it. Every American should be severely offended by this…
Geez. I had no idea I was so controversial. All I do is review music and children’s books:
http://www.slipcue.com
What’s the big deal?
Geez. I had no idea I was so controversial. All I do is review music and children’s books:
http://www.slipcue.com
What’s the big deal?
Incredible post – it should be an op-ed piece in NYT. Joe Six-Pack is insulting. Have we grown that stupid as a nation that it’s OK to say that? Send this piece everywhere.